BRANDING · ESSENTIALS
Brand Essentials.
$4k
What is included
- Logo and wordmark
- Colour palette
- Typography
- Core brand guidelines
- Editable files at handoff
Selected work
Services
Naming, strategy, visual system, voice. The whole identity, strategically grounded, visually unmistakable.
Pricing
$4k
What is included
$8k
What is included
The process
We map your worldview, your goals, and the thing you don't put on slides.
You walk away withBy end of week, you have a strategy doc that hurts to write and a sharp positioning line.
What happens
Delivered this phase
Deliverables
Mission, vision, positioning, audience, brand pillars, voice.
Primary, secondary, monogram, favicon, social avatars.
Display, body, mono. License sorted. Pairings documented.
Primary, accent, neutral, semantic. Light + dark.
Tagline, hero copy, do/don't sheet, sample sentences.
Editable Figma doc, PDF export, ready to share.
Common questions
Yes. We name brands too, though we love working with founders who already have a name they're committed to.
We do refreshes when the bones are right. If your logo is fine but everything around it is rotten, that's usually where we come in.
Sometimes. If you already have an identity and just need it codified, we can do guidelines on their own.
Heavy at the start (discovery), light in the middle (we make), heavy at the end (decisions). Plan on 2 calls a week.
Selected work
Stack with
Tell us where the company is going and we will tell you what it needs.
Talk to us
